Social media – how will it impact marketing and PR?

I was recently asked to do a presentation on the impact of social media on marketing, advertising and public relations (PR).

The take way? Brand advertising is under severe pressure, and what was referred to as advertising in the past is becoming more and more content like.

Social media will become home to many erstwhile advertisers. It is the dawn of a new and different way of engaging your customers.

The slide show (below) is UK centric and still has room for improvement. Any feedback or criticism is welcome.