Social media platforms & web publishing services

There’s a new way to search Twitter. Techcrunch says of Tweetag:

“The app, like most Twitter-related applications, is fairly simple: you enter a tag, and Tweetag will show any public Twitter messages that contain that particular keyword, but more interestingly also a list of other tags that are related to it.”

Then of course there is Tweetscan who also keeps a database of historical ‘Tweets’ which you can download and search to your hearts content.

Kiss Me

Originally uploaded by KennethMoyle

Don’t you think it’s surprising that you don’t really read about or hear people talk about web 2.0 and social media and what the difference between the two are.

But today the formidable Techcrunch blog did pronounce - in passing - on relations between the two. They are kissing …

Last Friday I gave a talk to a large UK PR agency about social media. I told them they (PR) were (or should be) much better placed to engage people through social media than traditional advertising agencies.

The Wikipedia definition of PR is -

“Public relations (PR) is the practice of managing the flow of information between an organization and its publics. Public relations - often referred to as PR - gains an organization or individual exposure to their audiences using topics …

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russell brand!!!

Originally uploaded by rinoa_88

What to do if your in a crisis and your irate customers have been enabled by social technologies? What to do when a groundswell of negative public opinion gathers ominously on forums blogs and the like?

Blog your way out of it!

In this Monday’s Media Guardian Digital veteran …

In an earlier post I wrote about how Public Relations (PR) is finally waking up to the power of blogging. The Media Guardian just this week claimed that PR is finding the ‘blogosphere’ the ‘perfect environment’.

In the Guardian one reason advanced - by Katy Howell (partner at Immediate Future) - as to why PR should get into blogging is that “only PR understand a crisis”.

According to Howell PR needs to both proactive - building a conversation with …

“Public relations firms are beginning to get in on the digital marketing act, seeing the business of inspiring bloggers to write about their brands as natural, if somewhat different, extension of traditional PR skills.”

The Media Guardian published another special insert on Internet Advertising yesterday and the above quote comes from an article (not yet online) about how PR is finding the ‘blogosphere’ the ‘perfect environment’.

Technorati recently published figures in their annual state of blogosphere survey claiming that this …

I was recently asked to do a presentation on the impact of social media on marketing, advertising and public relations (PR).

The take way? Brand advertising is under severe pressure, and what was referred to as advertising in the past is becoming more and more content like.

Social media will become home to many erstwhile advertisers. It is the dawn of a new and different way of engaging your customers.

The slide show (below) is UK centric and still has room for improvement. …

LinkedIn until very recently was a rather anodyne business networking site that had about only that, the ability to friend (by mutual permission) business contacts.

It had very little by way of - wait for it - user generated content (UGC) besides user’s online resumes.

Then, a bit more than a year ago they added the questions and answer section which really upped the value of LinkedIn. …

This week, on LinkedIn, the business social networking site there was a flurry of user generated content (UGC) created around a question of one Tillmann Neben.

He asked?
By what will “Web 2.0″ be remembered 20 years from today? (now that it’s over…)

The first generation of internet apps (or Web 1.0) is basically remembered by its publisher to reader model, letting the webmaster (does this word still exist?) produce content, and the website visitor was reading that …

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BuddyPress, the set of plugins that turns vanilla Wordpress MU into a  more social networking type of experience, has not been completed yet. This has not stopped some people creating sites using some of the near release plugins.

Here is one by  Jake Spurlock called PetoMundo. And you guessed it, its a site about pets.

The first release of BuddyPress is due before year end.